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Realtor Spotlight: Meet Charles Gilyard of Coldwell Banker Platinum Partners


Where did you grow up?

I grew up in a great little rural town, Yulee, Florida, the gateway to Amelia Island Plantation Resort, which is 17 miles south of Jacksonville, Florida.


Spouse- My wife is Freddie H. Gilyard, a retired educator


Years married- 16

Children- Brian, 42, Georgia Southern University – ‘93, Computer program designer Darin, 38, Medical College of Georgia – ’98, Dentist Teri, 33, Florida A&M University – ’04, Educator Crystal, 31, Savannah State University – ’08, Educator


What do you enjoy most about living in the Savannah area? I enjoy the winter and summer temperatures, fresh seafood, Savannah red rice, and Spanish moss. I also enjoy the ocean, monuments, and walking on the cobble stone streets that my ancestors laid.   

What do you enjoy doing when you’re not working? I enjoy going to church, being with family, playing golf, Savannah cuisine, and travel. Also, I enjoy my work (mentoring) with the 100 Black Men of Savannah. It gives me a platform to help young people get to a better place in life by exposing them to experiences that they would not otherwise have.

How long have you worked in Real Estate? I have worked in residential real estate since 1982. I started with a very small company named Bee Realty.

What would you consider your specialty? I specialize in residential real estate.

Do you have any accreditations or certifications? Circle of Excellence, Real Estate Negotiator, Certified Distressed Property Expert, Certified REO (Real Estate Owned) Specialist

What is the most challenging/gratifying aspect of what you do? Buying a home is usually the largest purchase that most people will ever make. I am filled with gratification every time I see buyers express their joy and happiness when purchasing real estate. At closings, I have seen home buyers express a range of happy emotions from tears to laughter.

What is the most unique property you’ve ever listed or sold? I sold a property on the corner of Whitaker and 38th Streets. About a third of it had been destroyed by fire. The bank financed it and we closed.

Describe your most memorable real estate transaction… Around 2005 and 2006 when the real estate market was booming, I sold a pricey home “sight unseen” to a very lovely northern couple. Upon their arrival to inspect the home before closing, the husband made every step through home as if it was his first step in life and was not saying a word. His wife, the wife’s aunt who had selected the home, and I walked behind him very quietly. We stopped only when he stopped. It was a moment. The transaction closed. We still stay in touch and I see them at church from time to time.

What is the one tip you have for someone looking to buy a home today? Call me or connect with a real estate agent who has the time to keep a constant line of communication. Get prequalified. Have the agent explain the process and provide a constant selection of homes that fit their criteria and budget. Also, be eager to check out homes that are provided. Essential to your experience is a real estate agent who will explain the settlement document before sitting at the closing table with the closing attorney.

What is the one tip you have for someone looking to sell a home today? Again, call me or connect with a real estate agent who will provide a good market comparative analysis, present the market conditions as they currently exist, and market the home to include open houses and caravans. Proper pricing, showing availability and presentation (décor, cleanliness inside and out, no clutter) will determine the timeliness of attracting a qualified buyer.

What do you see in the future for real estate sales/prices? The interest rates could not be better. We will realize more up-ticks in sales and can expect buyers to get off the fence. Prices are great with new homes and some re-sales. Re-sales are hampered by many sellers being upside down. Buyers are looking for foreclosures and trying to tolerate short sales. We have seen the worth for a while. I strongly suggest buying now to take advantage of existing market conditions.

Why should someone use you as a real estate agent? I have over 30 years of experience and the best training available today, backed by Coldwell Banker, the real estate industry leader. But, most of all, I love what I do and the people that I do it for. I am a people person. I bring the best out of buyers and sellers and they do the same for me. I realize that it is a two way street.    


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