Savannah real estate experts at Celia Dunn Sotheby's International Realty trained by National Trust for Historic Preservation
Marketing and Advertising With every home or commercial property, there are variable attributes and market conditions that make the process of selling it unique from all others. For this reason, we customize a complete marketing plan to your particular property and circumstance. We use strategies that have been proven effective through years of experience and past sales and that will result in the most efficient and profitable sale of your home. Pricing and the terms of sale are set up at the beginning of the process, so that everyone is in agreement. Marketing and Advertising Savannah and Bluffton Real Estate The first step to selling is maximizing exposure of the sale and getting the word out quickly. We have placed advertising for our clients' properties in some of the nation's most highly regarded publications, and have implemented local and regional advertising to capture Savannah's vibrant tourism industry, as well as the local market. We have a prominent display ad at the Savannah-Hilton Head International Airport. In addition, we are very aggressive with marketing via the internet with a presence on several real estate-related sites and links to our own web site from all media. An example of publications and internet sites which we use: Sotheby's Preview Wall Street Journal Coastal Living Magazine Real Estate Today Savannah Morning News Savannah Magazine Preservation News Architectural Digest Unique Homes Island Packet www.celiadunn.com - our website, where we create a dedicated listing page for your house. www.SothebysRealty.com - marketing distinctive properties nationally and internationally. www.Realtor.com - national database of listings on the internet. www.savannah.com - local website generating traffic to our site. We get the highest number of hits in the real estate category. www.savannahnow.com - local site generating traffic to our site. The Savannah and Hilton Head Island Multiple Listing Service (MLS) The "Multi List" is the tool for agents and brokers to access a complete inventory of listings, their details, information, and sales history. As soon as you decide to sell, your house will be placed on the Savannah Board of Realtors' Multiple Listing Service in Georgia and the Hilton Head Island MLS in South Carolina which will create instant exposure to local real estate agents and brokers. This database of listings is the first place buyers' agents will look to find homes for sale. Open House Events and Real Estate Promotional Materials A weekend Open House will be held by your agent at your request. This event is open to the public and is typically held on Sundays, from 3 to 5pm. Open House events help to generate interest among potential buyers beyond those who are working with an agent, those who may be visiting the area, etc. We also invite local agents and brokers to special Agent-only Open Houses to generate broad interest and get the word out. Your agent will create an information sheet detailing the features and amenities of your house for distribution to buyers at all Open House events and for distribution to agents and brokers.